Look Beautiful, Feel Confident: A Guide to Makeup Essentials for Beginners

Makeup trends are not what they used to be. It’s not as easy as a swipe of mascara and red lipstick anymore. You’ll need a wide array of essential makeup products to help you look your best.

With so many different makeup options available, it’s no wonder beginners to the makeup scene feel overwhelmed. If you’re looking to start dabbling in perfecting your look, you’ve come to the right place. Keep reading to find our tips on choosing makeup essentials for beginners. 


One of the most important makeup basics to know is the power of primer. 

Primer is the first thing you’ll put on your face before beginning your makeup regimen. A high-quality primer acts as an extension of your skincare routine. 

Primer acts as a base for the rest of your makeup.  It fills in fine lines and smooths the texture of your skin for a flawless look.

Some primers work double-time by correcting skin discoloration. If you have redness, for example, green primer can help cut it out. If your bluish veins are obvious on your pale skin, a yellow primer can help provide coverage. 

We recommend finding primers that use the words “hydrating” or “soothing.” These options are often nourishing so you won’t need to use a moisturizer before your makeup.

If you have oily skin, search for a mattifying primer to help cut back on excessive shine. Oil-free primers may also help minimize the look of pores for a more refined look. 

If your skin is sensitive, look for primers with a short and simple ingredient list. You’ll want a product that’s oil-, fragrance-, and paraben-free. The less additives in your skincare products, the less likely it will be that you’ll have a reaction. 


The next must-have in any makeup kit for beginners is foundation. Foundation sometimes gets a bad rap because if you don’t choose the right color, it can look cakey. Poor application can also make your face and neck different colors which just isn’t a great look.

The key to perfecting foundation is choosing the right color for your skin tone. This can be difficult to do, especially if you’re shopping online. We recommend going to a store in person to test which colors are most similar to your skin tone. 

When applied correctly, it shouldn’t look like you’re wearing any foundation at all. The goal is to look like you have flawless skin, even if you don’t. 


Concealer should be the next step in your makeup routine. It works to correct the colors on your face. That’s what makes it one of the best makeup essentials for people with dark circles or blemishes. 

Like foundation, concealer can look bad if you don’t choose the right color. Be sure to test out different options in the store before purchasing.

If your skin is oily, avoid creamy concealers as they can clog your skin and make your pores look larger. 

If you’re looking to conceal dark circles, choose a color one or two shades lighter than your natural skin tone. 

Brow Supplies

Flawless brows are all the rage right now. If you weren’t blessed in the brow department at birth, chances are you’ll need a little help from your beauty products.

Use an eyebrow pencil to fine-tune the shape of your brows. The pencil can also fill in any sparse areas throughout. 

Brow powders act as a tinter and can fill in any remaining gaps. 

Remember, your brows should be sister, not twins. Don’t spend your entire morning trying to make them match perfectly. 

Highlighter & Bronzer

Highlighter and bronzer are the best kinds of makeup for adding color and dimension to your face. 

Highlighter reflects light and gives your face a fresh and glowing look. They come in powder, cream, or liquid form, so try all three to see which works best for your skill level. 

Bronzer will give you that sun-kissed summer babe look every day of the year. Apply it to the areas of your face the sun would usually hit – your cheekbones, temples, and forehead. 


Nothing makes your face pop like mascara. If you can’t afford lash extensions or know how to put falsies on, mascara will be your best friend. It can make your eyes appear bigger and you more awake, even on your most sleep-deprived mornings. 

Mascara also lengthens the appearance of your lashes for a dramatic vibe. You may need two or three coats to achieve the look you’re going for. 

You can get away with a bare face and mascara for a simple, put-together everyday look. 

Brushes & Applicators 

Never underestimate the power of high-quality accessories. Makeup brushes and applicators are not all created equal, so take some time to research which are worth spending money on. 

The right tools will make applying your makeup easier. There are plenty of entry-level accessories you can find for cheap at your local drug store. 

Foundation brushes are a must-have if you’re using liquid or cream formulations. A kabuki brush works well for foundation as well as blush, bronzer, and highlighter. Eye shadow brushes or applicators are necessary for precision eye shadow jobs. 

Makeup sponges are another must-have. They work wonders for blending foundation, highlighters, blushes, and more. 

If your budget doesn’t allow for high-quality accessories, Q-tips work great. Their precision tip can erase almost any mistake. 

Makeup Essentials for Beginners Made Easy

There’s no point in trying to reinvent the wheel with your makeup routine. With these makeup essentials for beginners, you’ll find yourself knowing your way around a Sephora in no time at all.  Keep reading our blogs for more beauty and fashion tips to keep you looking your best.